Hello Tabea!
Who am I and why ALLEGRA?
Having grown up near Franconian Switzerland, outdoor sports have played an essential role in my life since childhood. Getting out, feeling freedom and discovering the wonders of nature - for me there is nothing better! It was clear to me early on that I wanted to pursue my career in the outdoor industry, ideally with a meaningful contribution.
After studying sports economics in Bayreuth and working for various manufacturers, I ended up in sports marketing and PR a few years ago. Here I can inspire people, arouse emotions and tell stories that educate people about mountain sports and nature - and in doing so, live out my creativity. So win-win!
In recent years, in addition to climbing, surfing, snowboarding and yoga, I have discovered my absolute passion: mountain biking, preferably on classic enduro trails with friends. And then ALLEGRA came along! I was finally able to combine my passion with socially important topics: the holistic promotion of nature and sport. A dream that is now becoming a reality. With that in mind: Let's ride together!
My favorite product at ALLEGRA?
Deciding on one of the many products is not easy. All of our products have added value. But as a mountain bike enthusiast, the bike trails appeal to me the most: They are planned and built with great attention to detail and offer a wonderful bike playground in nature.
What do I most like to talk to you about?
From A, like general questions, to Z, like the possibility of working with us: Let's brainstorm ideas together, check your needs and hatch plans so that we can design the right project for you and our environment.
| Area | Marketing and Communication |
| Team | Allegra Movement GmbH |
| Specialty | Getting to the heart of complex topics like an exciting story that everyone can understand |
| Languages | German, English and a little Spanish |
| base | Nuremberg, Germany |
